I’m considering going into advertising sales and, rather than selling for a specific platform or venue (i.e. Paper A, Channel V, Billboard C), I like the idea of offering clients various venues, doing the creating/buying/placement of ads for them, trying sundry approaches (print, direct mail, online), keeping track of the success of each effort, until we find the best mix…
Are there ad companies that specialize in this for small businesses? If so, who?
December 6, 2009






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