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April 4, 2010Hello, my question is I recentely started working for a company that sells web sites for small business’s. My job is basically to find a prospective client and set up an appointment with our product specialist if they decide to purchase the site I would then get a commision from the sale. My problem is the advertising and marketing side of it. I have put out some ads on craigslist, local papers and such, but I am not getting the responses I am looking for. My goal is to bring the business’s that need or are looking for a website to me. I am really not good at cold calling, nor do I like disturbing owners from their job especially if they are not interested. So I am looking for new ideas to advertise. Any and all suggestions no matter how big or small are greatly appreciated.
Hello, my question is I recentely started working for a company that sells web sites for small business’s. My job is basically to find a prospective client and set up an appointment with our product specialist if they decide to purchase the site I would then get a commision from the sale. My problem is the advertising and marketing side of it. I have put out some ads on craigslist, local papers and such, but I am not getting the responses I am looking for. My goal is to bring the business’s that need or are looking for a website to me. I am really not good at cold calling, nor do I like disturbing owners from their job especially if they are not interested. So I am looking for new ideas to advertise. Any and all suggestions no matter how big or small are greatly appreciated.
Horaayy..there are 7 comment(s) for me so far ;)
I think you should do niche marketing. Select a specific types of businesses you will target. You can easily check online to see if that have a website and if they don’t send a personal letter or a brochure displaying your work and some facts about how websites increase sales. You should follow up with a phone call and just ask if they received your information. If not, send them another one.
The best way to advertise your online business i.e. selling websites is through Google Adwords. As you are aware that millions of people search for products and services on google, so its a best place to advertise and find your targeted prospects , then you can follow-up with them later.
Its very easy to set-up your Adwords account and its initial set-up cost is just $5. You are charged only if someone clicks on your ads.
After that you can select your keywords on which your ads will be shown. These keywords helps you to target the interested clients/people who are already searching for the service that you are providing. A good example of the keyword can be “websites for sales”, now on this keyword you can display your classified ad. It really works & I’ve sold lot many info products using this technique, without any cold calls or direct interactions.
The only thing you need to take care is setting this all up properly.
Hope this will help you.
If you need more help on adwords check this
I agree with Shamieya (check spelling) you should find you niche. I’m into health care marketing and I know that there are tons of home health agencies out there. If my sources are correct, there are two agencies every week. Most of these people don’t have a clue on how to market their services and putting up a website can be a good start for them. Go to medicare.gov and look up home health compare, you will find all the agencies listed in the whole US. You can send them direct mails or better yet call them.Goodluck!=)
You can advertise on free classified sites like craigslist, backpage, kijij, gumtree etc…
A list of such is available in the following page:
The best form of marketing, tried and tested, is word-of-mouth.
the best way to meet people and get them to pass on your details to potential prospects is by networking – go to local business events such as launches, business breakfasts, lunches etc etc.
small business owners are more likely to use suppliers who are recommended to them, so the more people who know you and trust you as a person, the more they are likely to pass on your details to people who need your services.
this means you are never hard selling to people as they’re actually coming to you if they require the service, meaning all you need to do is ensure you’re the company for them – the hard work has already been done.
The main rule: people buy from people
A good place to look at is – find a local chapter near you. It’s the best thing I did.
good luck!
Check out this article:
Discover the Secrets of Traffic Generation Principles - Attract Targeted Website Traffic?&id=678041
Hopefully it will give you food for thought
Hi you can Advertise on check it out .
Thank you
Andries