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Horaayy..there are 3 comment(s) for me so far ;)
There’s direct mail to people in the area, either solo or as part of a local-business mailer.
There’s advertising in the local papers, from the regular paper to shopping or entertainment papers.
Radio spots.
Coupons offered by other businesses in the area.
Displaying your work at coffee houses or restaurants, with business cards available.
Find a niche and aim right at it–high school graduation pix? Little kids? Weddings?
try out these things:
Billboards (not too big ones, bcoz of high cost)
Moppies (3 or 4 sided small boards along padestrian ways)
Brochures
Classified ad
Newspaper
Radio spots
Banners on the green islands b/w the two ways of a road
i think they will work
nk
Visit
You will find a ton of resources to improve both your photography and the marketing of your business. I’m not affiliated with them, though I did hang out there quite a bit to learn the idiosyncrasy’s of of photographer marketing when I was first promoting and advertising for clients in the industry.